“Michael Counts is a mad genius”
– New York Times

“He’s a Master of Immersive Theater”
New York Times

Michael Counts is “the wizard behind some of the most alluring large scale theatrical projects in New York City during the last two decades” 
– The Clyde Fitch Report

“The next level of immersive theater is here”
-Raven Snook, Time Out New York

August Moon Drive-In:

August Moon indoor ‘drive-in’ movie theater, bar planned near Nissan Stadium
– The Tennessean

Indoor Drive-In Named “August Moon” Planned For Nashville
– News Channel 5

Dine-In Cinema Gets Immersive: Indoor Drive-In to Open in Nashville – Variety

This new drive-in isn’t your granddaddy’s cinema
-Market Watch (The Wall Street Journal)

Stars will always twinkle at virtual drive-in cinema
– The Times (of London)

Indoor trees and fake stars: Planned Nashville attraction isn’t your grandpa’s drive-in
– Nashville Business Journal

Which planned Nashville attraction are you most looking forward to?
– Nashville Business Journal

Nashville to get fully immersive, indoor replica of a 1960s drive-in cinema
– Digital Trends

Say What?! August Moon, an “Indoor Drive-in Experience” Planned for East Nashville in 2018
– Nashvillest


Brace yourself”
– Broadway World

Paradiso makes it unclear where fiction ends and the real world begins”
– The Creators Project

“Michael Counts has once again created a paranoid, well-crafted immersive theater experience…”
– Fangoria


Life of Beatrice:

“Takes immersive theater to the next level, infiltrating your everyday life.”


The Walking Dead Experience:

– The New York Post

“Unlike anything you might find anywhere else!”
– Fangoria (Review)

“Riveting and horrifying… Legitimately terrifying!”
– Slate

Variety Article


The Beacon at Lake Nona Town Center:

The Beacon at Orlando’s Lake Nona Shines With Tribute to Shooting Victims

First look: Lake Nona announces new funky art installation


“[Play/Date is] unique, funny and a great night out”
– Eric Sassen, The Wall Street Journal

“[Play/Date] Takes immersive theater to new heights”
-Meredith Carey, New York Observer

“…One of the most innovative pieces of theater currently playing in NYC[…]Play/Date is directed exquisitely by Michael Counts”
Glenn Quentin, StageBuddy

Play/Date “has set a new bar for immersive theater in New York” 
– The Village Voice

“It’s a testament to the skill of director/designer Michael Counts that the twenty-five plays – by several different writers – feel like such a unified whole” 
– Tara Isabelle Burton, Litro

“Michael Counts is one of the most creative imaginations working in NY theater today”
– Time Out New York

“The Michael Kors Jet Set Experience captivated with a never-before-seen runway show”

Rossini’s Moses in Egypt — Top 10 events in music events of 2013
– NY Times about (MC Directed and Designed)
New York Times Full Review

PHILHARMONIC 360 — Most notable cultural events of 2012
– The New York Times (MC Directed and Designed)
New York Times Full Review

“Power Theater”
– Art in America

“The hottest way to experience NY!”
– Today Show (about The Ride NYC)
Anderson Cooper Feature
New York Times Full Reivew

New York Times Full Review of Monodramas

Transcript of NPR’s On the Media Feature of The Las Vegas and New York premieres of BILL: The World’s First Live and Interactive Video Billboard

Interview by Media Scholar Henry Jenkins &
Assorted International Feature Press of The founding and rapid expansion of Yellow Arrow/Mobkastr

New York Times Full Review of So Long Ago I can’t Remember – A Divine Comedy – Produced and Presented by GAle GAtes et al. DUMBO

New York Times Full Review of The Field of Mars – Produced and Presented by GAle GAtes et al. DUMBO

New York Times Feature &
Academic Dissertation by Daniella Vinitski, PhD of the Founding of GAle GAtes et al and the move to DUMBO, Brooklyn